LeoSaraceni.Net – Weird Marketing Thoughts

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Archive for the 'Marketing' Category

Will Traffic Ultimatum Be As Good As Google Sniper?

Posted by leosaraceni on 27th February 2010

increase web traffic with traffic ultimatum

Can Traffic Ultimatum really increase web traffic?

As you know, Google Sniper by George Brown recently hit $1 million in sales, after dominating the most popular products list in Clickbank for 5 consecutive weeks. Now, George is launching Traffic Ultimatum, a brand new course that he promises to be even more complete and comprehensive than Sniper.

The launch date is set for March 18th, with the pre-launch starting the 11th. I’m sure you’ll receive a gazillion emails until then, but keep that in mind.

George hasnt released much information about the course except the fact that it’ll be more expensive than Google Sniper, basically covering:

  • 12 Modules
  • 35 professionally done videos
  • RevealedEvery traffic generating method George Brown as used since he started online and exact details about how to use them.
  • Over 300 pages

On Google Sniper, a much smaller course, George covered how to maximize your SEO rankings by purchasing keyword-oriented domains and installing wordpress blogs on them. He went on to explain how to find buyer keywords, how to address your target reader and how to systemize the entire process to repeat it in multiple industries.

This time, the expectations are that George will share much more about traffic generation than simply getting a site to rank for a single  long-tail keyword: Traffic Ultimatum is supposed to cover Social Media, Pay-Per-Click and more creative ways of performing SEO without wasting time or hiring expensive experts.

In addition to that, the Ultimatum course contains the option of signing up to learn straight from George Brown, an upsell that was requested during the Sniper launch and that he never got around to do it until now.

My Traffic Ultimatum Bonus

You may think that I’m jumping ahead of myself by offering a bonus without actually knowing what the product covers,  but check this out:

I’m giving you a fully functional 4-page wordpress blog, including domain, theme, optimal plugins, and content for 1 post, 1 about us, 1 review, and 1 contact us page.

That way, you can immediately apply whatever strategies George will teach, on a brand new site on any niche you decide.

Cool, huh?

Stay tuned for the official launch details.

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Posted in affiliate marketing | No Comments »

Build A Big Email List Without Going Broke (Or Spamming)

Posted by leosaraceni on 31st October 2009

Having An Active Email List Makes Things Easier (not to beat them up)

Having An Active Email List Makes Things Easier (not to beat them up)

“The Money Is In The List”

Yeah, yeah… but how do you get a list?

Well, first of all, you dont “get” a list – I’ve tried, and it DOES NOT work.

If you buy a list, and decide to start emailing them offers, you will get a bunch of spam complaints and your account will be shut off.

So we BUILD a list – which is also not easy at all. Well, kinda…

If you’re running PPC, you should ALWAYS direct traffic to a squeeze page. That’s a given. If you’re using the viralurl software, the same concept applies.

“But I think direct-linking is much easier” – EHHHHHHHHH WRONG!

With direct linking, you get much more people to see the offer, but they’re not ready for it yet – except for your ad, they really have no idea what to expect. And those that do buy your stuff, wont leave their info so you can email them later to buy more stuff.

So always have a squeeze page somewhere. It doesnt have to be a plain old page like Eben Pagan originally came up with, but it could be a blog, or even a squidoo – as long as you can capture their data.

Here’s where it gets tricky. Even though you have tons of email fields everywhere, people are just not signing up!

Warm Them Up

Again, if people are not driven to take action, they wont. If you expect it to happen just because, it wont.

Not only that, but email has been so beat up that people go extra lengths to protect it, which forces you to be EXTRA good.

Solution? OFFER YOUR BEST! Yes, give them so much info, or such a good bonus, that they just have to sign up.

It’s that simple.

I may be talking out of my arse, one would say… but this guy is definitely not.

He built a 200,000 emails list and continuously make $300-400k out of it.

Forget what I said and go see what he’s saying.

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Posted in list building | 3 Comments »

Is ViralUrl Really Effective? Yes, Here’s How

Posted by leosaraceni on 28th October 2009

ViralUrl email marketing is more than a lottery

ViralUrl email marketing is more than a lottery

Yesterday, I posted about how to get your ViralUrl email open, so today, I’m going to talk a little about how effective their email marketing software is and what you can to do explore it.

So when you have a ViralUrl gold account, you’re allowed to email 3000 other members randomly, every 3 days.

As I mentioned before, because of neon-marketers and the volume of emails sent daily, a lot of internet providers will bounce your messages before they even show up in their inbox.

So out of 3000 you may get 900-1200 emails delivered. It’s still a decent number.

What I’ve experienced since February, when I got my account, is that around 80-120 people actually open a ViralUrl email. Out of those, around 30-60 will click on your link – depending on how good your copy is and how reliable your link looks like.

It’s beyond this post to explain good copywriting, but you know how valuable it its. What I want to talk about is making your links look reliable. I’m going to show you how to transform your weird affiliate links like this one:

http://www.productlaunchformula.com/plmjd.php?1715

into something much more sexy like this one:

http://www.marketandconvert.com/socialpilot

1. Log Into your Cpanel

2. Click on Redirects

3. Choose PERMANENT 301

5. Choose any domain (that does not have Wordpress installed)

6. Pick an extension (/something – relevant to the product)

7. Add your affiliate link to the box that says “redirects to”

And that’s it!

The best part about it is that if you have a domain that is closely related to the product, the link looks way more professional and clickthrough averages go really high.

If you want to try it out, go sign up for a ViralUrl account now.

Any questions or concerns, post your comments here and I’ll get to them asap.

See ya soon!

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Posted in email marketing | 1 Comment »

Maximize Your ViralUrl Results – Be Human!

Posted by leosaraceni on 27th October 2009

ViralUrl is the best lazy money maker

ViralUrl is the best lazy money maker

Whenever I dont feel like writing a blog post, or I dont want to start a brand new PPC campaign, I turn to ViralUrl. I see it as the “lazy money maker”, and I’ll explain you why:

If you’ve been online for more than a month, you know how your inbox seems to get flooded with offers; that’s because email marketing is the cheapest and easiest way to make money online.

And ViralUrl gives you 3000 people to email every 3 days, for an entire year, for $197 bucks. I’ve written about using ViralUrl as a list builder, but today I am going to focus on making the most out of each and every send.

1. Understand who’s the typical ViralUrl user

Of course, knowing your audience is a big part of any marketing action, but who’s using ViralUrl, and why?

First, know that they have well over 50 THOUSAND people using it – so let’s figure out who they are.

The service is not popular at all outside of the Internet Marketing arena. So we safely assume users are internet marketers – which rules out the option of using ViralUrl to promote health and fitness offers. STOP DOING IT!

Most internet marketers have already had or heard of a bad experience with Network Marketing – so don’t send them the latest 2-in-1 matrix or Robert Kyosaky cd… or (my personal favor) Donald Trump offers… You’re wasting your time.

So what do these people want? They want what you and I want: SELL STUFF.

Shocking, huh?

If they want to sell stuff, and you want to sell stuff, what do you do? Help them do it.

2. What To Offer ViralUrl Users

Send them to a cool post you wrote about email marketing, ppc, seo, whatever. Give them something that will be useful in their business.

SIDE NOTE: Usually, the biggest, most hyped product launch offers will work only if you’re able to send your ViralUrl email before all the gurus start emailing their lists. As you know, most gurus share common leads within their lists, and those leads are also on ViralUrl. So use your judgment.

3. How to get your email open

ViralUrl users receive an average of 69 emails daily. On top of that, most email providers will mark your message as spam, and even some users will mark it as spam (talk about bad karma).

So, out of the initial 3000, you may actually deliver 900 – 1200. That’s still pretty darn good.

Your biggest weapon in getting past other messages is being true, honest, and super cool.

How?

Well, for starters, stay clear of headline such as (real examples)

[Fname] – Your invitations to BLASTOFF – it’s FREE, it’s FUN & it’s a COOL WAY TO GET PAID!!

or

“THE BAR” is where it’s at..100% free,free,free!

For some reason, people think that being flashy will get their message across. I call those people NEON-Marketers™.

Use headlines that are clear, have no hype, and preferably some humor. Like this one:

Even A Caveman Can Make This Work

(I did open this email, only to see another MLM opportunity – what a shame)

4. How To Be Human

In the ViralUrl system mailer page, you have the option to email as the generic “members@viralurl.com” or using the same email as you login into the system.

ALWAYS USE YOUR OWN EMAIL! Here’s why:

Most ViralUrl users see the service as spam (again, bad karma) so they filter the messages to their junk folder. Also, some internet providers will block the message before it hits their inbox because they have that address blacklisted.

So use your own email, and when people reply to your message, reply back!

Finally, you can always make more money if people know you’re real.

So be a human – you may need some training, but I’m sure you’ll get it. Eventually.

Go sign up for ViralUrl NOW

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Posted in email marketing | 1 Comment »

Free PPC Management (including Setup) for a Month!

Posted by leosaraceni on 19th October 2009

Free PPC Management For A Month?

Free PPC Management For A Month?

I will make this quick ’cause I really need to get some sleep – George Brown has just launched the Google Sniper, a great course for folks trying to make it in affiliate marketing.

The course doesnt cost nearly a 1/3 of what I charge for my services (PPC management is about $897, in average), but I believe it’s such a good course I’m willing to put my little outsource staff to work for it. Plus, they really need the practice ;)

So you’re getting:

 - market and keyword research2 campaigns setupall the ad copyongoing split tests (including website optimizer) - and an entire month of optimization. And everything stays with you after 30 days, clean and profitable. All for $77 bucks!

I’d have come up with more appropriate bonus for this if I wasnt so lazy, but what the heck – I know it will be worth in the long run when folks realize PPC is not that difficult (or maybe I will lose potential clients… huh)

So if you’re trying to make your affiliate business work, get Google Sniper through this cleverly disguised affiliate link:

marketandconvert.com/sniper

Make sure you clear your cookies before you go to that page, or you may send the sale to another affiliate.

All you have to do after you buy it is post a comment here and I will get in touch with you to work out the details.

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Posted in Marketing, ppc | No Comments »

Social Media Silos and PPC Landing Pages

Posted by leosaraceni on 28th July 2009

Weird freaking topic combination, isnt it?

But yeah, today I churned out a combination of these two topics, the first one at the YourIncomePotential, about landing pages and cheap ppc traffic, which is a continuation of the discussion about the google adwords affiliate slap.

I’ve had great feedback from the initial article about the affiliate slap, and now folks can see the basis of a highly-converting landing page.

And as I was reading about Social Media Silos, it struck me that most companies flush their social media marketing down the drain by failing to integrate departments and make them communicate.

A silly mistake that can cost thousands of dollars and waste considerable time, silos are the result of a poorly constructed social strategy. Companies that see a blog as another billboard are doomed.

Check out the material I published above, I’m feeling amazingly productive today and I’d appreciate your opinion.

Thanks.

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Posted in ppc | No Comments »

Stop The Bleeding: Google Affiliate Slap No More!

Posted by leosaraceni on 27th July 2009

Affiliate marketing is still hot.. who doesnt like a little slap?

Affiliate marketing is still hot.. who doesnt like a little slap?

When Perry Marshall posted Dr. Glenn Livingston’s email regarding the new Google Slap for Product Review Sites, several affiliates started reevaluating their operations.

Some decided to rely on technology (against Google?) and are investing on php and javascript cloaking for their affiliate links.

Google has made quite clear that they can crawl javascript links very well, and it’s only a matter of time until they get past any sneaky link defense left.

But marketers that are looking to build a solid business have decided to reevalute their sales process, and have been trying to figure out the best possible solution to clear the slap scars.

Much has been discussed, and Perry Marshall even held a teleseminar on the topic, but nobody has stepped forward with a proposed solution.

Well, I’m making my strategy to defeat the google adwords affiliate slap available, freely. No sign up required, no nothing. Enjoy it.

Actually, I do require one thing: POST YOUR COMMENTS HERE AFTER READING!

Thanks!

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Posted in affiliate marketing, ppc | No Comments »

The Web 1.0 Corporate Website DeathTrap & How To Avoid It At All Costs

Posted by leosaraceni on 8th June 2009

How To Avoid web 1.0 Traps & Monetize Your Website

How To Avoid web 1.0 Traps & Monetize Your Website

I’ve been working with a local gym introducing them to different ways of using the web as a communication channel and monetization opportunity.

Of course, the very first thing they asked was about Pay-Per-Click, to which I tried to explain (not successfully) that their beautiful corporate website would was not ready for it.

The reply was one I already expected:

“But the site looks awesome, I paid a lot of money for it!”

Yeah, I know.

They had a bunch of flash animations, amazing graphics, and a really kick-arse design. But the navigation was poor, there was very little content. But more importantly, if I were to use that for a PPC campaign, I needed a BRIBE and a CAPTURE FORM.

The owner looked at me like “Am I really paying you?

And the explanation that took me a couple of meeting to finally get him to understand was:

If you’re paying for traffic, you need to find a way to monetize those visitors.

Even if it means a simple data-gathering form.

What is the web 1.0 corporate deathtrap?

When that same business owner heard me saying that, he freaked out.

He was proud to have a cutting-edge website, and for him that was all that was necessary. But therein lies the trap:

Most brick-and-mortar business owners believe a website should be like the front of their store, and look pretty enough to invite visitors in.

But the fact is that the internet is the biggest, fastest-pace mall EVER. Online users’ attention span is minimal and they’re not attracted by looks only anymore. That was the web 1.0.

Visitors now want information, as they’re used to receiving it at an unbelievably fast rate from Google, Twitter, and many other sources. And making information attractive, educational, and satisfactory is key running a successful website and to widen a business’ communication channels.

Avoiding the web 1.0 Deathtrap

Get that expensive web designer of yours and feed him with everything that is going on in your business.

Tell him to update the site with a NEWS stream and publish press-releases-like messages (or even blog-posts-like) at least twice a week.

Instigate your visitor by publishing pictures, and videos on your website. But not studio pictures or professional videos: get somebody on your staff to take pictures of that special event or record a video of a class or seminar. It has to look real, not “made-for-tv”.

And that is just basic. To go one step further:

  • use the website to promote special events, and offer web-exclusive bonuses.
  • At specific events, record live customer testimonials
  • Start a blog: Let customers post their feedback.
  • Write an industry-specific ebook or record a video training and sell it on the website.

The web is the most effective communication channel a business can have, aside from personal interaction. It offers the most targeted advertisement platforms, and through the internet a business can uncover any market.

As long as top management is aware of it, a website will offer a ton of opportunities. But when management is stuck in the web 1.0, the best thing to do is introduce them to the information era.

I’ll keep you posted on our work as we move forward with the project.

If you’re a business owner looking for ways to establish a more positive online brand strategy, or you’re tired of paying good money for a website that is useless, post your question here (as a comment), and I’ll answer them.

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Posted in Entrepreneurship, Marketing | 3 Comments »

The Traffic Formula 2.0 Dream Team – Are You One?

Posted by leosaraceni on 4th June 2009

Ever imagined Mike Dillard, Ferny Ceballos, Mike Klinger, Raymond Fong, Mark Wieser, Jim Yaghi and Tim Erway together in your living room?

Well, that’s what Traffic Formula 2.0 will do.

Each in their area of expertise, these masters will be working constantly to take your business beyond the
next level.

I wasn’t even in the industry when the first Traffic Formula came out, but I know first hand how it changed a couple of
people’s business:

Jim Yaghi started his PPC adventures after reading the original TF, and now he produces an AVERAGE of 600 leads a day.

Ferny and Ray were just two more engineers, with lots of student debt to pay (MIT is not cheap..). Last year, they hosted the Traffic Formula Live event ($1000 per ticket!), sharing the stage with Mike Dillard.

And that was only three years ago.

You know how there are turning points in one’s carreer?

The amplitude of this education will open many, many doors for you, and undoubtly spark a million new ideas to
increase your success at least tenfold.

So, if you’re undecided about spending $267 to receive these masters in your house, consider what this investment would mean to you 1 year, or even 6 months from now…

You can get Traffic Formula 2.0 here:

http://vur.me/about/traffic

And maybe we can both be a part of the 3.0 edition, huh?

To remarkable turning points,

Leo Saraceni
office: 252-202-6190

P.S – I have limited spots left to schedule personal consultations. If you bought TF with me, reply to this post with your info and  I’ll personally contact you. Or just email me at leosaraceni[at]gmail.com

If haven’t gotten this gigantic amount of marketing knowledge yet, do it so now and I will work with you 1-on-1 to assist in digesting it all.

http://vur.me/about/traffic

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Posted in Copywriting, Entrepreneurship, Marketing, SEO, ppc | 3 Comments »

Early Bird Discount For Traffic Formula 2 + Leo’s Special Bonus!

Posted by leosaraceni on 3rd June 2009

The MLM Traffic Formula 2 Complete Package

The MLM Traffic Formula 2 Complete Package

Traffic Formula 2 Is Live

And my special bonus is still available. There are, so far, 12 slots available for personal coaching – and I’m sure they will go by fast.

Mike Dillard brought aboard an even heavier team of experts this time: Ferny Ceballos and Raymond Fong will cover the SEO training, Jim Yaghi has promised to release some special PPC strategies, and even Mike Klinger joined the Magnetic Sponsoring crew and will share some of his best content.

And the Early Bird discount is just unbelievable: $267 for the entire Traffic Formula!

To think that when it’s finished, it will go for $897, it’s a steal!

Go get yours now, enjoy the discount price, and set up an appointment to get your training with me.

Get traffic formula 2 with the discount

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Posted in Marketing, SEO, Social Media Marketing, ppc | No Comments »

 

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