LeoSaraceni.Net - Weird Marketing Thoughts

Testing Cooliris Application

leosaraceni — Thu, 05 Aug 2010 03:57:27 +0000

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Are You Good Enough of a Communicator To Save Money?

leosaraceni — Tue, 27 Apr 2010 03:53:42 +0000

Communicating Effectively Saves Time & Money

Mastering communication is the most profitable investments one can make when considering education. As Peter Drucker stated, in regards to the new information worker, the most valuable asset a worker brings to a company is the ability to clearly communicate with others that may not share his/her own ideas and ideals.

Picture this: you can hire a very talented designer in the U.S. for $40-55 per hour. She is almost as talented as the Indian designer that charges $10-15. But because of cultural differences and a lack of clearly stated goals, the Indian designer’s project outcome is miles apart from what you had envisioned.

If you’re able to describe terms and milestones extra clearly, and specify details with attention, even if it takes more of your time initially, you’d end up saving $30 per hour.

As the projects become more expensive, and the number of pieces involved increase, those $30 per hour quickly become $130, $300, or even $1000 per hour. If you’re able to describe exactly what you want and exactly what each piece involved needs to do, you save incredible amounts of time and money by avoiding back-and-forth corrections and revisions.

The same applies to every aspect of your life – imagine if your wife complains that you’re working too late one day; you reply, in an angry tone, that you’re working late to pay for her day at the Spa. Now, you’re both clearly upset and guess what – both wrong. As a good communicator, you need to be able to understand the message behind the message – she really wants your company/she is really tired/she is jealous – and knowing so makes your answer more suitable – “I totally understand honey – I’ll make it up to you tomorrow”.

Communication is the means to any end.Similar Posts:

Forex Black Panther Info – Forex Trading Considered Fast Way to Make Money at Home

leosaraceni — Sun, 07 Mar 2010 23:48:38 +0000

Forex Black Panther is coming up

I do hope before you know that Forex Black Panther is a terrific resource for home based Forext trading.

This article is about the ideal opportunity anyone looking for a challenging and rewarding home based career with Forex Trading can expect.

Here are some ways to be a Forex Trader at Home:

Become a real Forex trader. You will need to invest money to trade. You’ll need a portfolio. You can fund it with as little as a $30 initial investment.

You can be a Forex information provider by building a website (like what I’m doing right now by creating a site about Forex Black Panther as a resource tool for Forex trading).

Imagine having a separate Forext trading account along with your own portfolio. This is called a console. To do this, you have to have been trading for at least 90 days and have a portfolio valued at $5000 or more.

But there are still a lot of big losers in Forex Trading, and not even a brilliant robot (tool) like Forex Black Panther can help you.

There are three major ways people lose at Forex trading:

Lack of knowledge
Trading without a strategy (this is when you let your actions get ruled by emotions).
You must learn all that you can from every resource available to you (and that is why I am recommending Forex Black Panther).

You mustn’t let discouragement get you down. If you quit, you essentially lose all momentum.

Forex Trading with Black Panther

Forex Trading also has all the benefits you receive if you work for yourself. Most other work from home business opportunities require large reoccurring investments or a boss that lets you telecommute from time to time.

Not the case with Forex trading. There is no inventory. Nothing to resell. No one to recruit.

Strict financial requirements or minimum transaction size have previously kept most people from even considering Forex currency trade. It’s been the gate keeper.

But today you can start Forex trading now can get you started with less than $100. It has a high volume of transactions, high liquidity, and is available 24 hours from any part of the world.

All trading is done by phone or internet from wherever you are. In other words, you make big money in little time. This is the entrepreneurial dream!

But again, you have to learn, and you have to invest your money and time into resources like, for example, Forex Black Panther. It’s all part of the process.

Here are some facts:

The Forex market is the largest market in the world, with trades amounting to more than $1.5 trillion every day.
The currency market is not conducted by a central exchange, but on the “interbank” market, also called an OTC (over the counter) market.

If you can learn just some of the basics on your own, and then purchase Forex Black Panther, you will have a very good start toward mastering Forex trading.Similar Posts:

Will Traffic Ultimatum Be As Good As Google Sniper?

leosaraceni — Sat, 27 Feb 2010 20:01:22 +0000

Can Traffic Ultimatum really increase web traffic?

As you know, Google Sniper by George Brown recently hit $1 million in sales, after dominating the most popular products list in Clickbank for 5 consecutive weeks. Now, George is launching Traffic Ultimatum, a brand new course that he promises to be even more complete and comprehensive than Sniper.

The launch date is set for March 18th, with the pre-launch starting the 11th. I’m sure you’ll receive a gazillion emails until then, but keep that in mind.

George hasnt released much information about the course except the fact that it’ll be more expensive than Google Sniper, basically covering:

12 Modules
35 professionally done videos
Revealed - Every traffic generating method George Brown as used since he started online and exact details about how to use them.
Over 300 pages

On Google Sniper, a much smaller course, George covered how to maximize your SEO rankings by purchasing keyword-oriented domains and installing wordpress blogs on them. He went on to explain how to find buyer keywords, how to address your target reader and how to systemize the entire process to repeat it in multiple industries.

This time, the expectations are that George will share much more about traffic generation than simply getting a site to rank for a single long-tail keyword: Traffic Ultimatum is supposed to cover Social Media, Pay-Per-Click and more creative ways of performing SEO without wasting time or hiring expensive experts.

In addition to that, the Ultimatum course contains the option of signing up to learn straight from George Brown, an upsell that was requested during the Sniper launch and that he never got around to do it until now.

My Traffic Ultimatum Bonus

You may think that I’m jumping ahead of myself by offering a bonus without actually knowing what the product covers, but check this out:

I’m giving you a fully functional 4-page wordpress blog, including domain, theme, optimal plugins, and content for 1 post, 1 about us, 1 review, and 1 contact us page.

That way, you can immediately apply whatever strategies George will teach, on a brand new site on any niche you decide.

Cool, huh?

Stay tuned for the official launch details.Similar Posts:

Get Google Analytics Installed On Your Site – Free!

leosaraceni — Wed, 16 Dec 2009 18:38:13 +0000

Analytics gives you precious traffic data - free!

Have you ever wondered what page on your site is more popular?

Or what exactly people type on a search query to find your site?

Specific data like that make all the difference when it comes to marketing your business online.

Google analytics has been around for a while – it’s 100% free, all you have to do is install it on every page of your site.

“it” is a javascript code of about 7 lines that change nothing on your site – it only allows Google to track each visitor while on your site.

It’s specifically beneficial to PPC advertisers to know what keywords are really converting – or for SEO campaigns to track where the highest traffic referrals come from.

It’s also one of the only ways to measure social media impact – Analytics gives you complete data on visitors that arrived on your site from Digg, Facebook, or Twitter so you can track your social media roi.

Market & Convert is installing Analytics for free

My web solutions agency is performing free analytics installation during the Holidays – to help business owners with their websites.

We create an analytics account for you, insert those 7 lines of code to every page on your site, and BAM!

The next day you can already visit your account to see traffic data.

All we need is your ftp info!

Visit our analytics installation page now -

the promotion is only valid until 12/20!

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Daily Inspirational Videos – My daily soul breakfast

leosaraceni — Wed, 02 Dec 2009 15:16:52 +0000

I wanted to share with you today a cool video that I watch almost every morning as I’m having breakfast with my son.

We both sit and eat our cereals while watching this – he’s only 18 months, but he really calms down as he watches it, and he just loves the baby that shows up at the end.

It’s a short video, that comes from the movie The Secret, and has everything to do with the Law Of Attraction – basically, creating a good environment to start the day right.

Hope you enjoy it as much as we do!

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The Saraceni Family Outer Banks Thanksgiving

leosaraceni — Fri, 27 Nov 2009 15:06:12 +0000

WOW – What a wonderful Thanksgiving day!

It was the very first time we took baby Leo to a restaurant for such a long time (1 1/2 hours) – but as you can see on the video, our boy did not mind at all. In fact, he only complained when we had to take his plate away from him to go replenish it a the buffet.

Seriously, he ate more than my wife did

And come on – could she be more cute? Did you see how shy she was at the camera? I got her by surprise, I admit, but she’s just too cute.

By the time we left, the entire staff at the Red Sky Cafe was in love with little Leo – which made it easier to justify the mess he had made

But all in all, this was an amazing experience – HUGE thanks to Chef Wes Stepp, who invited us to his wonderful restaurant.

You can watch as Wes introduces his entire Thanksgiving menu on video here.

HAPPY THANKSGIVING EVERYBODY!Similar Posts:

One Tough Challenge – Knowing When And What To Outsource

leosaraceni — Tue, 17 Nov 2009 15:18:13 +0000

Knowing what and when to outsource can be very tricky

I have to be honest – I’ve had really bad experiences when hiring outsource workers. Like really, really bad ones.

Go Cheap, Go Chinese!?

At first, I thought I should look to China and get the cheapest labor I could find and that they’d still be really good.

NAHHHH! It blew on my face – huge communication barriers, mostly my fault, put a stampede on my project as I was unable to pass my vision to them in a manner that they’d get the concept.

Plus, the 12 hour time difference doesnt help at all – I had to stay awake to make the meetings and that would really screw my day.

Then I realized there’s a reason they’re so cheap – the technical part came out decent (they really know their stuff), but the part that required finesse, failed miserably. Again, my responsibility to make sure they got it.

Outsource Much?

Here’s another issue I had to face head first since the beginning (and that still confuses me sometimes):

1. Should I outsource even though I dont really have the margin to cover the outsourcing cost, just to free my time in order to focus on big picture? Or..

2. Should I keep my margins high by doing most of the work myself and saving outsource hours for bigger projects?

The thing with option TWO is this: how would I close bigger projects if I’m stuck doing small work?

So what’s the solution?

Outsource as much as you can – but KNOW what to do with your time.

Dont hover over the outsourcing people when you should be focusing on more important things. In other words, letting them do the minor things means NOT thinking about the minor things – so give’em instructions, strict checkpoint deadlines, and move on.

Last tip: sometimes softwares can be the best outsourcers – for example:

ViralUrl email marketing allows you to save time and money when building a list of subscribers. The Synnd software is a social media marketing robot – that can save HOURS of work. And the right plugin can save you tons of SEO time – try Jeff Johnson’s free traffic plugin to start.

BIG ONE – if you know any good outsource/freelance agents – PLEASE post their contact info on the comments. I’m always looking for new people to work with.

Thanks!Similar Posts:

On PPC Management & Web Development (Make BIG Money With It!)

leosaraceni — Sat, 14 Nov 2009 21:37:45 +0000

Market & Convert offers small business customized web marketing solutions

So I’ve been working with small and medium businesses across the U.S creating solutions for their online marketing. Ironically enough, my own company’s website is not ready yet – but it should give you an idea of what we’re all about.

I’m writing this post for two reasons – I want your opinion on the content of the site: does it explain its purpose? What information is missing? Would you like to see prices?

Secondly, I’m officially inviting the selective readers of this blog to become affiliates for my company. With this offer, I blatantly invite you to advertise my company and I’ll pay you well for it.

1. What’s missing on the site?

Yeah, I know it’s not finished – heck, I’ve got all designers tied up with clients and I dont have a lot of time to get it finished myself. But on the parts that are already up, what is your impression of it?

I plan on adding free ppc tutorials there, and expand the navigation to a total of 25-30 pages.

But what would you expect to see when you arrived at the site? What would a business owner need to see in order to understand what we do?

2. Let me pay you for referrals

In case you’re wondering, the average contract for our services starts at $1000 – you’d get 30% of it.

One prospect that becomes our client for PPC and Social Media, for example, is set to pay $2000. How would you like a $600 commission?

Here’s the deal – post your feedback on the page here on the comments. I really appreciate it.

For those interested in becoming a partner, go to http://www.MarketAndConvert.com and fill the form to get the coupon. Our sales manager will contact you and get everything rolling.

Thanks!Similar Posts:

Build A Big Email List Without Going Broke (Or Spamming)

leosaraceni — Sun, 01 Nov 2009 00:21:38 +0000

Having An Active Email List Makes Things Easier (not to beat them up)

“The Money Is In The List”

Yeah, yeah… but how do you get a list?

Well, first of all, you dont “get” a list – I’ve tried, and it DOES NOT work.

If you buy a list, and decide to start emailing them offers, you will get a bunch of spam complaints and your account will be shut off.

So we BUILD a list – which is also not easy at all. Well, kinda…

If you’re running PPC, you should ALWAYS direct traffic to a squeeze page. That’s a given. If you’re using the viralurl software, the same concept applies.

“But I think direct-linking is much easier” – EHHHHHHHHH WRONG!

With direct linking, you get much more people to see the offer, but they’re not ready for it yet – except for your ad, they really have no idea what to expect. And those that do buy your stuff, wont leave their info so you can email them later to buy more stuff.

So always have a squeeze page somewhere. It doesnt have to be a plain old page like Eben Pagan originally came up with, but it could be a blog, or even a squidoo – as long as you can capture their data.

Here’s where it gets tricky. Even though you have tons of email fields everywhere, people are just not signing up!

Warm Them Up

Again, if people are not driven to take action, they wont. If you expect it to happen just because, it wont.

Not only that, but email has been so beat up that people go extra lengths to protect it, which forces you to be EXTRA good.

Solution? OFFER YOUR BEST! Yes, give them so much info, or such a good bonus, that they just have to sign up.

It’s that simple.

I may be talking out of my arse, one would say… but this guy is definitely not.

He built a 200,000 emails list and continuously make $300-400k out of it.

Forget what I said and go see what he’s saying.Similar Posts: